Bug

What is it?

A bug is the small, semi-transparent logo parked in a corner of the screen for the entire broadcast — the channel watermark you see on every TV network. It quietly answers "what am I watching?" at all times.

Practical example

Every frame of CNN has the CNN mark in the corner. A creator does the same: their channel logo sits faintly in the top-right of every live stream. When a clip from their show gets re-shared on Telegram or reposted on another account, the bug travels with it — free attribution and discovery wherever the content goes.

Key things to know (non-technical)

• Its two jobs: identity (brand always visible) and protection (re-uploads still credit the source).
• Best practice: small, semi-transparent, one consistent corner — it should be felt, not noticed.
• Some shows use a "live bug" variant: the logo plus a red LIVE tag.
• It's set once in the brand kit and then forgotten — zero per-show effort.

In Tupic Live

A one-time "upload your logo" step in Tupic Live's brand kit can automatically place the bug on every broadcast and every clip exported afterward — so each shared highlight markets the creator's channel on its own.