Comment Pinning / Featured Comment

What is it?

Comment pinning is taking one chat message and displaying it on the broadcast itself — styled as a graphic, with the viewer's name — so everyone watching sees the question or comment being discussed. It turns a scrolling, ephemeral chat message into an on-screen moment.

Practical example

During a Q&A, the host spots a good question and taps it in the chat panel: instantly a clean card appears on stream — "Sara M.: How did you get your first client?" — and stays there while the host answers. Viewers who joined late see exactly what's being answered; Sara screenshots her moment of fame and shares it. StreamYard made this gesture iconic: click a comment → it's on TV.

Key things to know (non-technical)

• It's the single best structure tool for Q&A formats — the pinned card anchors each segment of conversation.
• The psychology is powerful: viewers comment more when comments can make it on screen — pinning is an engagement engine disguised as a display feature.
• The card should follow the brand kit (it's an overlay like any other).
• With chat aggregation, pins can come from any platform — a Facebook viewer's question featured on the YouTube stream makes the whole audience feel like one room.

In Tupic Live

Tap-to-pin from the aggregated chat — rendered as a branded card on the broadcast — gives Tupic Live creators the signature interactive gesture of modern live shows, and gives audiences a reason to participate: their words might literally make television.